Some links to products and partners on this website will earn an affiliate commission.
We have recently written about IHG devaluing its Rewards Club loyalty scheme. IHG has created an entirely new redemption category, requiring a whopping 70,000 points. Whilst some properties now require fewer points, a good number of interesting hotels have increased in price. It seems that the devaluation has now hit the IHG Ambassador programme too.
We have covered the IHG Intercontinental Ambassador scheme in detail here. Basically, it is open to anyone and you are effectively paying cash or points for guaranteed benefits like 4pm late check-out, room upgrades and welcome gifts. You will also receive a voucher for a free weekend night (buy one get one free) on sign up and each renewal.
Until recently, Ambassador status cost $200 or 32,000 points for first-time sign-ups. Renewing Ambassador customers would pay $150 or 24,000 points.
Although the cash price remains unchanged, IHG has increased the points required to purchase or extend Ambassador membership. Both first-time sign-ups and renewals now cost 40,000 IHG points! The FAQs on the Ambassador webpage have been adjusted accordingly:
I accept that increases in the points requirement were on the cards, given IHG’s generous Accelerate promotions – but the least IHG could do is inform members before these changes took effect.
I am starting to get annoyed by IHG making these sort of adjustments without prior notice. We only found out about the recent devaluations by accident. IHG had updated the webpage but had not notified members by email. The increase in points required for Ambassador has caught me off-guard. I was hoping to renew for 24,000 points as one of my current Accelerate targets for this quarter offers me 5,000 bonus points for renewing my membership. I would thus have paid 19,000 points. The price tag has now gone up to 35,000 points for me…