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Until 24th April 2019, you can get a 50% bonus when purchasing Avios from Iberia Plus. The standard 100,000 annual limit has also been temporarily lifted to 200,000 (not including the 50% bonus).
Remember that you can transfer Iberia Plus Avios to your British Airways Executive Club account (subject to a couple of limitations) for free, using ‘Combine My Avios’.
At the top end you can buy 300,000 Avios for ~£3,105 (3,601 Euros), which works out at ~1.035p per Avios, or £10.35 per 1,000.
Note that the price per Avios when buy smaller amounts is higher.
For buying Avios quickly and easily in large quantities, just over 1p each isn’t a bad price. It’s not cheap enough to tempt me personally, but most cheaper methods (Groupon, Vent Privee, etc) have low purchase limits, and/or involve jumping through various hoops.
One alternative option to bear in mind is, if you have any TopCashback credit saved up, you can effectively use it to buy Avios for 0.8p each at the moment – thanks to a 25% transfer bonus this month.
I wouldn’t recommend a speculative purchase, but if you have a high-value redemption in mind and have already checked that award space exists for the dates you want to travel on, this could be a good deal.
Will you be taking advantage of the Iberia Plus 50% bonus offer?